EMAIL INTELLIGENCE FOR INSTITUTIONAL FINANCE

Overview
Street Context is shaping the future of institutional finance by bringing clarity to the exchange of content between the broker and fund manager. I joined the team as the ninth employee supporting product, sales and marketing. I was the design lead for one of our two main products — working closely with our CEO, head of product, and head of design. I participated in sprints, developed research and ideas, created user flows, wireframes, high fidelity mockups, prototypes and did usability testing.